In less than a week we head out to San Diego for the 2011 Pictage Partner Conference – Can’t Wait!!! I haven’t missed a single one since they started in 2005 and have been honored to speak/teach at every single one of them. I’m thrilled it’s in San Diego this year as I’ve missed the California trips and I’ve not been to visit San Diego since I was 3 years old!
This year I will be speaking on a panel and also teaching a 4-Hour Intensive workshop. Spots are extremely limited for this workshop and you MUST sign up ahead of time for it, so go grab your spot now if you haven’t already!!
In a nutshell, you’re getting Day 1 of my $1,000 workshop for only $25!!! That’s right, I’m not making any $ off of this and neither is Pictage!!! It’s about the best deal you can get on SOLID, actually-walk-away-with-something-accomplished, hands-on Education on running a Photography Business! I guarantee you will walk out with a better understanding of your personal and business finances, pricing, cash-flow, and a plan for 2012.
Since the description on the website is limited, here is a more detailed description of the workshop below….
Make More Money (aka “All About the Numbers”)
Four Hour Intensive
for Photographers at ALL Levels
with Liana Lehman Hall
As a small business owner, it’s not always easy knowing the best way to manage finances, plan for sales, and know how to price for profit. Liana has over ten years experience consulting with small businesses in the US and abroad, and specializes in teaching managerial accounting and finance for creative entrepreneurs. Simply put, she’ll get you up speed on the “not-fun-stuff” you need to know in order to be successful in business! You will be learning the same great business principals taught at top business schools throughout the nation and the same principals taught by PPA.
We will cover:
– determining how much money you need to make personally and in business
– understanding and budgeting for the different types of expenses
– cost of sales analysis
– making sessions and sales goals
– business “housekeeping” items such as taxes, formation, banking, and cash flow management
– three different ways to price for profit
This is a nuts-and-bolts, hands-on class with plenty of time for questions. You will work with Liana’s Number Cruncher Tool (a copy is included complimentary with your registration). You will create a personal budget and determine your salary, create budgets for your different business expenses, determine your income, and take a look at your sales goals and overall financial outlook for 2012.
Bring to Class: Laptop with spreadsheet program loaded (ie Microsoft Excel, iWork Numbers, Open Office), calculator, an idea of how much you spend on what each year (both business and personal).
Registration Link: http://www.eventbrite.com/event/2159918374/30by30